Sanity (music store)
Australian chain of music and entertainment stores / From Wikipedia, the free encyclopedia
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Sanity is an online Australian music and entertainment retailer. The brand specialises in the sale of CDs, DVDs, Blu-rays and related merchandise and accessories. It is privately owned by Ray Itaoui. Previously operating through a chain of retail stores in Australia, it has been run as an online-only business since March 2023.
Quick Facts Company type, Industry ...
Company type | Private company |
---|---|
Industry | Retail |
Founded | 1980 (company origins) 1992 (Sanity brand) |
Founder | Brett Blundy |
Headquarters | Wetherill Park, New South Wales, Australia |
Products | |
Revenue | $186 million (2012) |
$10 million (2015) | |
Website | sanity.com.au |
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The Sanity brand was owned and conceived by Brazin Limited from 1992, before being folded into BB Retail Capital in 2006, then became a company in its own right after it was divested to Itaoui in 2009. At its peak, there were more than 150 Sanity outlets across every state and territory of Australia.