Marketing plan
Outline to execute a marketing objective / From Wikipedia, the free encyclopedia
Dear Wikiwand AI, let's keep it short by simply answering these key questions:
Can you list the top facts and stats about Marketing plan?
Summarize this article for a 10 year old
A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals.
This article needs additional citations for verification. (January 2019) |
It is often created together by marketing managers, product marketing managers, product managers, and sales teams.[1] A marketing plan comprises part of an overall business plan.[2]
A comprehensive marketing plan may contains historical data, future predictions, methods or strategies to achieve marketing objectives, and analyses of the strengths and weaknesses of a company, its organization and its products.[3]